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How it works


Watch Video: "How PCandMe™ Works"


Learn more about how PCandMe™ protects kids on social networking sites:

A Simple Analogy

 

Imagine there were no license plates on cars. Everyone is free to do whatever they choose out on the roads, with no accountability for their actions. If the drivers in your hometown are anything like the drivers in ours, things would get pretty crazy out there.

Now imagine that your hometown elects to build “Safety Lanes” along side the regular lanes on every road and highway in your neighborhood. All that is required to drive in the Safety Lanes is a license plate on your car, giving you accountability for your actions. Which lanes would you like to drive in? Which lanes would you like your children driving in?

PCandMe is the equivalent of putting digital license plates on computers – providing optional safe lanes on the Web in which users are accountable for their online actions.



Overview

 

PCandMe™ gives parents and social networking sites like MySpace® and Facebook® the power to protect kids from online threats. It lets any online user take the extra security step of linking their accounts to the actual computers they use, giving their online friends an extraordinary level of trust that they are who they say they are - and not an online fraudster or predator.

A social networking site using PCandMe™ gives its users the ability to visually flag their accounts as a PCandMe™ Registered User, enabling other site users to have a greater level of trust in their online profile:

PCandMe™ Registered User (highest trust level)
PCandMe™ Unregistered User (not trusted)
PCandMe™ Problem User (social site access has been denied for this computer. No site users will ever encounter Problem Users)

Online users displaying the PCandMe™ Registered User icon are saying to all other users: “I am who I say I am because I am on my computer, and I am willing to be held accountable for my online actions.” For normal and conscientious users, registration with PCandMe™ is an easy choice; for malicious users, PCandMe™ poses unacceptable risks.

With PCandMe™, parents and social networking sites can create PCandMe-only accounts that can only talk to other PCandMe™ certified users - and securely exclude un-trusted, PCandMe™ Unregistered accounts from joining in. PCandMe™ authentication is completely optional at all times, and is only required when requested by another online user that wants to interact with you.



Easy Safety for All Ages

 

The most important thing about a solution to protect kids online is that it gets used. While there are several alternatives available to social networking sites to protect kids – i.e. requiring a credit card to communicate with underage users - such requirements are inconvenient and can deter adoption, compliance and drive users elsewhere. PCandMe™ can be used alone or in conjunction with other security measures.

PCandMe uses the one thing that every online user of any age has right in front of them: their connected computer. Registering a computer with PCandMe™ is a simple one-time, one minute process. Kids can register an unlimited number of computers – they have access wherever and whenever they want it.

Registering a Computer on PCandMe™

 

PCandMe™ uses Uniloc “physical device recognition” to distinguish one computer from another. This advanced technology is more accurate than human DNA and has been tested on millions and millions of computers.

When a computer is registered with PCandMe™, a unique signature is taken from that computer, enabling it to be readily recognized online with 100% accuracy in the future. PCandMe™ device signatures are then used by social networking sites to identify and link their users to the actual computers they use.

Building Trust Online

 

PCandMe™ provides social networking sites, parents and users with an effective course of action when a malicious user is identified. Site security departments can designate the computers used in such cases as problematic.

Each time a user, new or old, adds a new computer to an account, PCandMe™ member sites can query the PCandMe™ database and determine not only if a computer is registered, but also whether it is historically problematic. With PCandMe™, malicious users, no matter what pseudonym, social network or account they are operating under, can be uniquely and universally identified by the computers they use - and denied access. If necessary, PCandMe™ device signatures can be used to provide law enforcement with indisputable forensic evidence for prosecution of malicious individuals.

It is the goal of PCandMe™ to create safe and trusted pathways throughout the online world that are limited to users willing to be accountable for their online actions.

Watch Video: "How PCandMe™ Works"